Archive for January 2018
How a Nifty Nashville Startup is Rocking the Cataract Surgery Patient Experience
The cataract surgery patient experience in many practices is broken. Couple this with a commercial process that asks a person to make a high-value decision at the same time they learn they need surgery and you may agree that something must change. What’s great is a Nashville start-up, Surgiorithm, is just what doctor’s need! How…Read More
Musings of a year of Content Marketing, Podcasting and Growth – Goodbye 2017 and Hello 2018!
Creating a 2017 review of content marketing and 2018 aspirations story is difficult and risky. It’s difficult because a look back at what happened with content marketing over any period can be frustrating, exciting, and excruciating all at the same time. Risky because as Zig Ziglar once wrote, “If it’s a give-up goal, tell everyone.…Read More
My Three Words That Will Make 2018 Successful – #my3words
My three words that will make 2018 successful is a campaign started by my 2017 business hero, Chris Brogan. In fairness to Chris, he calls his goal-setting method, My 3 Words. I added the “That will make 2018 Successful” part. I hope he’s good with that. Keeping things simple is a challenge for me. How…Read More