Learning Branding
Professional Story of Joel Gaslin
Joel Gaslin is a kid from Rochester, Minnesota. So I grew up surrounded by doctors and healthcare. This is because the world-famous Mayo Clinic is based there. My dad is a retired educator, and my mom a retired nurse. So, like my friends, the Mayo Clinic influenced my life. I went off to college at…
Daily Habits Matter
Why is doing something as a daily habit important and often difficult? When is the last time you told yourself you were going to begin doing something every day, only to find yourself behind after day 2? That happens to me, too. Perhaps more often than I want to admit. A Slow Drift From Where…
Marketing Automation with Jason Wright
This episode of the Make Marketing Easy podcast, hosted by Joel Gaslin, features 6’5” Indiana-based marketing automation expert Jason Wright. Jason’s days have an unusual structure to them and are filled with client calls, consulting, projects, brand building, and maybe even a round of golf or some time cheering for the Colts. He insists on…
A Veteran Medical Device Sales Rep Explains How He Uses Social Media to Help Him Succeed
In the second episode of season 2 of the Make Marketing Easy podcast, host Joel Gaslin talks to Andy Wright, Sr. Regional Business Manager with Glaukos. To open, Andy explains how he realized that LinkedIn is a great avenue to get information out about his company. He began by asking surgeons he worked with to…
Five Marketing Strategies You May Learn From Beatles Music
Have you listened to the new Beatles channel on Sirius Radio? I do on my daily fifteen-minute commute to the office and it’s terrific. Hearing the stories and interviews made me think of five marketing strategies from the greatest Rock and Roll band. Ever. Even if you’re not like me and The Beatles aren’t your…
The Art of the Handwritten Note and Staying Connected – with Vance Thompson, MD
In episode 1 of season 2 of the Make Marketing Easy podcast, host Joel Gaslin talks to Dr. Vance Thompson about the importance of handwritten notes, being progressive with technology and being old-school with how you respect and treat people. Their conversation is broken into a few main parts. They discuss marketing during times of…