Waiting for Leads and Losing Customers is Killing Your Business
The skills for winning in business are changing, how will you survive and thrive?
The Pandemic of 2020 and 2021 caused many companies to slash marketing budgets. And evolving work environments make it hard for you to connect with your customers and prospects.
There is hope, but you must take action. The waiting is over and you can become a lead-generating machine and make your business grow.
Waiting for leads makes you feel vulnerable
Replacing lost customers is exhausting
Connecting today is harder than ever
Joel Gaslin
I know how it feels to wake up in the morning wondering what you're going to do next to grow your business and reach your goals. Learning how to do the right things right is your secret weapon for taking control of your business or sales territory. I know you can do it because I did. And if I can, so can you.
I Will Guide You With Experience.
More than 30 years marketing & selling medical devices and services. I'm here to help you go from being anxious about what to do next to being excited about your thriving future.
Products and Services to Help You Win!
Make Marketing Easy
Online Courses
$24.90 per Module
Confidence Building Coaching Sessions for 1-Year
Affordable monthly rate
Selling, Strategy, and Marketing Consulting
Explore with a discussion
What Students are saying
As a Co-Founder of a start-up, I play a lot of roles. Connecting with prospects and customers is important for all of us, so I appreciate ideas that help me do that. I'm looking forward to the courses that are coming over the next year, and plan to use them to help us grow our business. I like Joel's easy-going, no-nonsense teaching style.
Meredith Cannon
Co-Founder, Venture Cannon
The pandemic has made us rethink how we communicate, connect, and develop relationships in professional settings. The first lesson in the training helped me rethink my quick email response system to following up on a productive call. We all get too many emails, and most of the time don't even get a response. Handwritten notes are a back-to-basics act but filled with sincerity. I'm going to add it to my daily discipline.
Patty Post
Founder and CEO, Checkable Medical
As a Surgical Sales Rep today, I’m having to figure out different ways to connect with doctors and surgery directors in my territory. I think Joel’s training about marketing for Sales Reps will help me do that. I’m looking forward to the next modules coming out!
Gage Shaeffer
Sales Representative, Stryker Medical
Blog Posts & Podcast Episodes
Have you listened to the new Beatles channel on Sirius Radio? I do on my daily fifteen-minute commute to the office and it’s terrific. Hearing the stories and interviews made me think of five marketing strategies from the greatest Rock and Roll band. Ever. Even if you’re not like me and The Beatles aren’t your…
Read MoreIn episode 1 of season 2 of the Make Marketing Easy podcast, host Joel Gaslin talks to Dr. Vance Thompson about the importance of handwritten notes, being progressive with technology and being old-school with how you respect and treat people. Their conversation is broken into a few main parts. They discuss marketing during times of…
Read MoreDonald Downer, MD is a corneal fellowship-trained ophthalmologist in Jacksonville, FL who specializes in Laser Cataract Surgery and treating corneal diseases. Adopting any new technology in a medical practice requires many steps. In this fourth episode of the Make Marketing Easy Podcast, Dr. Downer discusses the process he and his partners went through to educate…
Read MoreWhat’s wrong with the LASIK Market? In a word, nothing. In fact, according to MarketScope, the LASIK market grew 7.2% in 2018. Perhaps a better question is, “Why doesn’t the LASIK Market grow faster?” Or, why doesn’t every cataract surgeon do LASIK? Follow that with, “Why has a safe, time-tested, affordable, and life enhancing medical…
Read MoreIn this episode of the Make Marketing Easy Podcast, host Joel Gaslin sits down with Bill Wiley, MD of the Cleveland Eye Clinic and Amnon Keynan of Surgiorithm. Bill Wiley is a cataract and refractive surgeon in Cleveland, Ohio. Amnon Keynan is the CEO of Surgiorithm, which is a digital communication platform for educating patients and informing doctors.…
Read MoreBecome more confident in marketing and selling and Make More Money!